How We Can Turn Your Idea into Reality in 3 Easy Steps
If you want to be able to generate any revenue online, you have to follow in the footsteps of the companies who are doing this for a living. Here is a detailed step-by-step process developed by numerous marketing companies for promoting their clients ideas online.
1. Create a Web Site
When you want your business to be noticed on the Internet, the first step is to create a web site that promotes the business. Register your domain name and find a web host that you can rely on. Then begin building the site.
Your web site should include an introduction page that tells customers what you are selling, and links to other pages on the site. Make sure these links are working at all times. Links to description pages, ordering pages, shipping pages, article pages, should be clearly marked and large enough for everyone to see. You web site should be easy to understand and easy to navigate.
Update your web site often with new information that customers will find interesting and encouraging. The key is to provide enough product benefits so that your customers will keep buying from you.
2. Advertise, Advertise, Advertise
Now that you have a web site that features products and services that you are selling, you will need to advertise on the Internet in order to bring in the customers. There are many ways for you to advertise your business – search engines, web sites, blogs, databases, newsletters, email, and other forums.
The cost of advertising online is low. You will be able to reach many different types of people by advertising in specific and in general markets. After a few months, you will be able to target specific groups of people and narrow your advertising.
3. Online research
If your product or service is geared toward specific groups of people, you will want to know where these people are on the Internet. You can conduct research in a few ways:
– Ask for customer feedback
– Keep track of where web hits are coming from
– Conduct an email campaign
– Look for similar web sites
– Start a newsletter
This research will provide you insight as to who your strongest customer base is, where they like to surf on the Internet, how often they buy from your site, and what they look for when buying online.